Aims and Scope
Aims and Scope
EJME is an open-access, peer-reviewed journal dedicated to recent research and studies in the field. EJME welcomes and acknowledges recent, high-quality theoretical and empirical original research papers, case studies, review articles, literature reviews, book reviews, conceptual frameworks, analytical and simulation models, and technical notes from researchers, academicians, professional and practitioners from all over the World.
As society advances, the techniques of marketing also change with complex economic situations. EJME aims to be a broad range of multidisciplinary platform in marketing and economics and related fields with all aspects of theory and practice, where researchers and scientists share their findings with the audience worldwide.
The topics for EJME cover but are not limited to the following.
- Economics
- industrial organization
- international economics
- labor economics
- finance
- money and banking
- Marketing and Economics
- theory
- econometrics
- statistical methods
- labors of marketing actors
- service practices
- Business-to-Business and Network Marketing
- emerging areas
- global context
- consumer preferences
- decision-making
- pricing
- promotion
- targeting
- product design
- communication channels
- Marketing Theory
- key issues
- emerging topics
- contributions from other fields
- psychology
- The Management of Marketing
- current concepts
- legislations
- challenges
- Consumption and consumer practice
- consumer reactions
- actors in marketing
- light and dark sides
- Interconnections between Marketing and Society
- influence on society
- ecological impacts
- resource limitations
- ethics
All submitted manuscripts undergo an in-depth double-blind peer review.
Journal Manager
